About

The UK's No.1 professional tanning brand. Now in your hands.

For over 20 years, salons and therapists across the UK have trusted Sienna X to deliver the perfect tan. Today, those same professional formulas are made for you to use at home.

BORN IN THE SALON

Sienna X didn't start on a shop shelf. It started with a spray gun, a diary full of clients, and a problem to solve.

In 2003, our founder Nicky Matthews was a mobile spray tan therapist, fitting clients in around the school run. She needed a way to tan people in their own homes without redecorating their walls, and one afternoon, watching her children play in a pop-up tent, the idea struck. The pop-up spray tan cubicle was born (patent and all), invented while she was pregnant with baby number three.

That one idea grew into the brand professionals reach for first. More than two decades on, Sienna X is the UK's leading professional tanning brand. We've trained over 28,000 therapists, our formulas are used in salons across the country, and the professionals who built their businesses on our products vote us Best Tanning Brand year after year.

We know tan because tanning people is our business, and has been for over 20 years.

WHY WE BROUGHT IT HOME

For years, clients asked their therapists the same question after every appointment: "What can I use at home?"

So rather than create a watered-down high-street version, we did something simpler. We took the formulas the professionals already trusted and put them straight into your hands — the same expertise, the same results, made easy enough to use in your own bathroom.

Because we believe a salon-perfect glow shouldn't depend on a salon appointment.

Pro-grade, not "pro-inspired"

Plenty of brands borrow the word "professional." Ours is earned in salons every day.

The pros' first choice

Our products are used by thousands of working therapists on real clients, every day. If it performs under salon scrutiny, it will perform for you.

Formulas that really work

Advanced formulations and the highest quality ingredients — developed for professionals first, never adapted down for retail.

Made and tested in the UK

Every product is developed, tried and tested here in the UK, so we control quality from first formula to finished bottle.

Our Commitment to Sustainability

At Sienna X, sustainability is at the heart of everything we do. We believe that beauty should never come at the expense of the environment, which is why we’re constantly innovating to create eco-friendly products and practices.

Vegan formulas

kind to skin, kinder to the planet

Majority natural ingredients

harnessing nature, not hiding behind it

Made in the UK

locally sourced where possible, keeping our carbon footprint low

Recyclable packaging

and growing more recyclable every year

Don't just take our word for it

Blog posts

Tan Remover and Exfoliation, How They Work Together for Better Results

When it comes to maintaining a flawless glow, understanding the relationship between tan remover and exfoliation is essential. Many people treat them as separate steps, but when used correctly, the...